The shop · calculator

Price the work from the life it has to fund.

Most hourly rates are a guess. This starts with take-home, tax, overhead and the hours you are actually billable — then gives you a session price, a day rate and a retainer you can put on the page.

HourlyAfter real life
SessionWhat to publish
$8.95NZD · yours to keep
Coaches · studios · consultants

Service pricing

A calculator you keep. Change the numbers when life changes.

$8.95NZD · instant access
  • Break-even hourly vs the rate you should publish
  • Session, half-day, day rate and monthly retainer
  • GST, card fees and no-show leak built in
  • How many clients that actually takes
Buy now — $8.95
Inside the tool

Not “what do others charge.”

Start with take-home

The life you want, plus tax and monthly overhead — the number the business has to make.

Use real hours

Weeks off, hours available, and the % that is actually billable. Admin is not free.

Publish a clean offer

Hourly, a 90-minute session, a day rate, a retainer with a small package discount.

See the gap

Drop in what you charge now. See how many hours that rate would take — vs the hours you have.

Who it is for

If people pay you for time and thinking.

Coaches, consultants, designers, studios, therapists, anyone selling sessions or retainers. NZ GST is on by default. Presets for coach, studio and consultant if you want a starting point.

There is a sister tool if you sell a physical product online.

Ecommerce Margin Calculator →
$8.95 NZD · one time

Charge the number that holds.

One payment. Password on the next screen. Reopen it when overhead or hours change.

Buy now — $8.95