MARKETHER / FREEBIE VAULT / TEMPLATE

30 Content Ideas

Template

Content ideas across education, trust-building, proof, offer awareness and conversion.

How to use this: Pick 5-8 ideas for the month. You do not need to use all 30. Your sanity matters.

Education ideas

  1. Teach one thing your buyer misunderstands.
  2. Break down a common mistake.
  3. Explain your process simply.
  4. Share what to do before buying/booking.
  5. Compare two options.
  6. Answer a FAQ.

Trust-building ideas

  1. Share your values.
  2. Show behind the scenes.
  3. Explain why you do it this way.
  4. Share a client/customer story.
  5. Introduce yourself.
  6. Talk about what you don’t believe in.

Proof ideas

  1. Share a testimonial.
  2. Show a before/after.
  3. Break down a result.
  4. Share a case study.
  5. Highlight a product/service outcome.
  6. Share social proof or feedback.

Offer awareness ideas

  1. Explain who your offer is for.
  2. Explain who it is not for.
  3. Show what’s included.
  4. Answer “why now?”
  5. Explain the first step.
  6. Share a common objection and response.

Conversion ideas

  1. Invite people to book/buy/enquire.
  2. Share limited availability.
  3. Remind people of the outcome.
  4. Share a “start here” post.
  5. Post a direct CTA.
  6. Recap the problem + solution.

Need help? If this helped you see the gap but you want help turning it into a proper plan, reach out: hello@markether.co.nz